Facebook COO Sheryl Sandberg highlighted the growth that Facebook Offers has seen since it launched last year ? she said that offers have been claimed by 42 million unique users. Sandberg's statement came during a larger discussion of Facebook's ad business during the company's fourth quarter earnings call. Last quarter, Sandberg said that 100,000 small- and medium-sized businesses have used the Offers product. Facebook's David Fischer also
gave a talk last fall where he said that friend-to-friend sharing drives 3/4 percent of redemptions among the most popular offers.
Source: http://feedproxy.google.com/~r/Techcrunch/~3/vatCbnapK7M/
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